Isabelle Eysseric

Created in 2003, ACJ communication is a communication and public relations firm located in Montreal. ACJ Communication is associated to a network of partners all over Canada, each member and partner being a senior professional in his field.

Industry: Public Relations and communication

VALRHONA USA and Canada
Top premium chocolate for professional Chefs and Gourmet Connoisseurs

- Increased sales by 33% in three years for retail and food service businesses in USA and Canada.
- Managed US commercial team and office team located in Los Angeles: customer service, supply chain, finances and marketing.
- Designed and implemented retail and food service marketing strategies for Valrhona in North America.
- Implemented new financial and commercial reporting in line with group standards.

Industry: Intermediary produce

BARRY CALLEBAUT
World leader of industrial chocolate; 9,000 employees and annual sales of CDN $4 billion

- Set up Marketing Department for Barry Callebaut in North America.
- Designed and implemented marketing strategies for the group in North America, including brand positioning, new product development, pricing, distribution methods, promotion and advertising.
- Improved the Gourmet division profitability by 156% over 2 years.
- Contributed to Barry Callebaut corporate development in North America as a member of the Management Committee.

Industry: Intermediary produce

- Managed all financial, legal and insurance activities for the five companies in Canada, USA and Mexico: budgets, reporting, financial statements, tax management, treasury and financial evaluation of investment and reorganization projects.
- Implemented SAP.
- Contributed to Barry Callebaut corporate development in North America as a member of the Management Committee.

Industry: Intermediary produce

- Coordinated a network of 12 international controllers, 15 subsidiaries and 19 plants in order to design, produce and analyze consolidated reports for Direction and shareholders within established deadlines.
- Presented annual consolidated budget to shareholders.

Industry: Intermediary produce

SGDM, Guadeloupe, French West Indies
Importer of Mercedes, Mitsubishi, Porsche and Seat in Guadeloupe

- Directed Ecopneu SA an importer and distributor of tires and motor oil. 25 employees.
- COO of Via Location, ADA and Loc-Manu in Guadeloupe and Martinique: tourist cars and industrial vehicles rental companies. (35 vehicles; 150 trucks; two cranes).

Industry: Local shops and businesses

CACAO BARRY, France
Group Barry Callebaut in 1996

- Managed marketing activities in order to develop chocolate sales in the French pastry, bakery and hotel restaurant market.
- Marketed “Pistoles”, a new product which made the use of chocolate easy in pastry.
- Reorganized chocolate product ranges and developed new packaging.

Industry: Intermediary produce

- Participated in three different missions on the implementation of a computer system and sales force reorganization.

Industry: Organization and Strategy